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About Understanding – Ideas and Observations on Cross-Cultural Communication by Andreas Fuglesang

pdf version now available, June 11, 2011
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Andreas Fuglesang’s  book should be read and judged in this context. The Dag Hammarskjöld Foundation initiated this work by requesting an updated version of Fuglesang’s popular book Applied Communication in Developing Countries: Ideas and Observations, originally published in 1973. Fortunately, instead of an update, a new book ‘about understanding’ emerged. Thanks to Fuglesang’s extensive Third World experience, the book has not become an abstract discourse but retains its practical orientation. Fuglesang introduces new and bold perspectives in his analysis of the role of communications in social and economic development. His argument that social transformation can be described in terms of social information processing provides new and valuable insights. But as a practical guide to the issues of development communication, the book is primarily focused on the dilemmas confronting the development workers in the Third World. In this book, they will be gratified to find many valuable observations and ideas that they can apply to their respective work situations.

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About Andreas Fuglesang

Andreas Fuglesang is an internationally recognized authority on information, cross-cultural communication, and adult education in Third World countries. His close connection with the African village started in 1967 in Zambia. Since then, he has worked as a field adviser to governments and international organizations in Africa, Latin America and Asia. He travels throughout the world as a lecturer on cross-cultural communication.

Although Fuglesang has devoted most of his time to nutrition and primary health care, he has also worked extensively in human settlements. Besides hi s work as a communications adviser, Fuglesang is known as a free-lance journalist, photographer, graphic artist, and producer of educational films. The Dag Hammarskjöld Foundation which has published a series of reports under Fuglesang’s name witnesses daily the worldwide popularity hi s books enjoy among development workers. The present volume ‘About Understanding’ is an updated and thought-provoking expansion of ‘Applied Communication in Developing Countries. Ideas and Observations’. In this volume, Fuglesang provides new perspectives on the practical problems of social development and education for development in Third World countries. As the title indicates, he links practice to the ethical issue of international solidarity and understanding. In that, Fuglesang becomes a prominent international exponent for a staunch ideal in the Scandinavian socialist tradition.

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